Ezinsukwini ezimbalwa ezedlule samemezela lokho Porsche Bengisebenza ku-a uhlelo lokushajwa kabusha kwebhethri, inamandla futhi ishesha ngokwanele, ukuze i-Mission E entsha ikwazi ukuthola ukuzimela okungamakhilomitha angu-400 ngaphansi kwemizuzu engu-20. Ukufika emakethe yalesi simiso soguquko kufanele kwenzeke ngesikhathi esifanayo nale sedan kagesi yezemidlalo, okungukuthi, ebheke ngonyaka we-2019.
Kodwa-ke, baswele isikhathi sokumemezela ukuthi, ngemuva kokuphothula ukuthuthukiswa kwe-Mission E, bazokwandisa utshalomali kubuchwepheshe bezimoto zikagesi. Inani lezomnotho elibekelwe le njongo lizofinyelela kuma-euro ayizigidi eziyizinkulungwane ezingu-9,4 futhi isikhathi esibekelwe ngaso sizohlanganisa kuze kube unyaka ka-2022. Uma sicabangela le datha, akunzima ukuqaphela ukuthi cishe sekuphindwe kathathu mayelana nenani elinikezwe ekuqaleni yi- I-Volkswagen Group kulo msebenzi ePorsche.
Ngaphakathi kwalesi samba semali, i-Porsche icacise ukuthi yiziphi izinto zesabelomali ezizosetshenziselwa. Isibonelo, ama-euro ayizigidi ezingu-155 azosebenza ukufaka ugesi uhla lwamanje lwamamodeli inkampani enawo. Ngaphezu kwalokho, ukubhuka kwe 1 billion euros ukuthuthukisa ubuchwepheshe obuhlobene ingqalasizinda edingekayo ukuze kushajwe kabusha zezinhlobo zabo.
Enye yezinto ezintsha ezingase zilethwe yilokhu kutshalwa kwezimali (futhi okuqinisekiswe ngendlela efihliwe), ukuthi kungenzeka ukunikeza ishaja yebhethri engenantambo. Kodwa-ke, lobu buchwepheshe ngeke bunikezwe njengokujwayelekile kumamodeli kagesi we-Porsche, kodwa kuzoba ozikhethela ukuthi ukhuphule izinga likagesi. isimo senkampani yezobuchwepheshe, uma kubhekwa izinga uTesla alithathayo kule ngxenye.
Kunoma yikuphi, kufanele kuqondwe ukuthi ngaphakathi kwalolu tshalomali ingxenye enkulu yemali yabelwe brand izimboni, njengoba imigqa yamanje yokuhlanganisa ingashintshwa ukuze ikhiqize amamodeli anamandla ebhethri. Lezi zihlanganisa ukwakhiwa kwe Umugqa womhlangano we-Mission E, esesivele ihlolwa ngokwakhiwa kwamayunithi okuqala ochungechunge lwangaphambilini lwemodeli eqondile.
Umthombo - Porsche