Like it or not, the most purists must recognize that the Lamborghini Governance It has put the brand where it deserved. The future of the firm was to find the balance point between production volume and profitability. Achieving it with the manufacture of limited-run supercars was not possible, so it had to make the leap to SUV segment. In addition, without serving as a precedent, its range already contemplated an "exemplary" of this type, the LM002.
Be that as it may, it is more than proven that the Lamborghini Urus has saved the house of Sant'Agata Bolognese. For proof we have their sales figures and, of course, the records that their production is reaching. If you do a little memory, you will remember that exactly a year ago, we were telling you that they had already manufactured the first 10 thousand units. Well, in a matter of twelve months they have once again reached another historical milestone...
After three years on sale, 15 units of the Lamborghini Urus have already been manufactured...
No more and no less than 15 units have already left the assembly line. Thus, the Urus has become the best-selling model in the history of the firm surpassing, among others, the Fan. And reaching this milestone has only taken three years, far exceeding the sales estimates that those responsible had put on the table. In this way, although it hurts, he confirms that Lamborghini is an SUV manufacturer.
However, even though Lamborghini Urus number 15 thousand is history, will not end up in the brand museum. As indicated, the chassis number 15.000 will end up in the British market. Nothing is known about its owner, but it is configured combining the color and finishes "Graphite Capsule". The body is dressed in the new Grigio Keres Matt tone with Verde Scandal details and the interior, in two tones, with the new Nero Ade/Verde Scandal collection.
Given that the Urus still has about three, or four, years to live, we cannot (nor should we) rule out new sales and production records. We will have to follow its steps very closely, because it is not the only model in this segment that breaks records. The Bentley Bentayga, one of his toughest rivals, follows a very similar pace. A year ago, what a coincidence, he celebrated that after four years on the market they have already manufactured 20 thousand units.
It is seen that luxury sells more and more... Don't you think so?
Source - Lamborghini
More information about this model
- Plazas 4 - 5
- Power 666 - 800 hp
- Consumer goods 12,7 l / 100km
- Assessment 4,6