Alfa Romeo creates the Classiche program to take care of its classics

Alfa Romeo GT 1300 Junior

They say that it is important to know our history to understand our present and to be able to predict the future. This is one of the maxims of history and can be applied to a wide number of aspects. If we go to the automobile sector, we can exemplify it in the departments of classic vehicle brands. Almost all firms, especially the oldest, have a division that is responsible for pampering all its classics.

Thanks to it, they preserve their history and, above all, bring mythical models to the present. that saw the light years ago. As well, Alfa Romeo takes a step forward to join the "fashion" of caring for the past and does so in the purest style of the best Bavarian premium firms. He has created the "Classiche" department which in some way expands the "Certificate of Origin" program that it launched in 2016 with which it certified the authenticity of its models...

With the Alfa Romeo Classiche program the brand wants to protect its history with the Stellantis Heritage Department…

Alfa Romeo GTV 2003

As explained by Alfa Romeo, the Classiche program will be divided into three: Certificate of Origin, Certificate of Authenticity and Restoration. In addition, they will also create a specific website to make it known and help anyone who owns a classic of the brand who wants to participate in this project. For its operation and signing of the certifications, the brand management, the Heritage team and experts in the history of the brand are involved.

El "Certificate of Origin" program offers the opportunity to discover the history of each car through its chassis number. For its part "Certificate of authenticity" after analyzing the vehicle in detail and verifying its production data and technical specifications in the company files and with the support of the Heritage department, certifies the authenticity of the classic vehicle in question.

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Finally the "Restoration Service" is available to private customers. They offer their services and range from routine maintenance to complete restoration: diagnosis, aesthetic exterior restoration, repair of mechanical parts or validation tests. All in all, if you have a classic Alfa and you want to give it a new opportunity, we will know about this program in the 39th edition of Auto e Moto d'Epoca.

According to words of Jean Philippe Imparato – CEO of Alfa Romeo…

«Alfa Romeo is going through a key phase in its history. The historical period we are going through is a true evolution. The future of the brand includes very ambitious goals aimed at redefining the concept of sportsmanship in the XNUMXst century, while staying true to its DNA. As we plan for the future, our heritage is always our main source of inspiration. For us, the Alfa Romeo Classiche heritage program aims to enhance our historic motoring heritage by certifying the authenticity of vintage Alfa Romeos and breathing new life into the wonderful examples that still captivate and excite car enthusiasts around the world. »

We'll see if it succeeds though this new premium Alfa Romeo looks like it has a great future...

Source - Alfa Romeo


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