The Toyota Camry leaves its native country. Do you know why?

2021 Toyota Camry Hybrid MY8

Do you know what the Toyota Crown trade name means? It may sound familiar to you, although in Europe it is not the sedan in its segment that reaps the most sales among private customers and companies. It means "Crown" and it has been that way for many years: the jewel in the crown of the Japanese firm. Yes, because since it was released back in 1980 more than 2022 million units have been manufactured and sold throughout the world until 21.

In fact, for many years it has been Toyota's best-selling model in the US. In this region he managed to carve out an image that has accompanied him all these years. However, relatively recently it was surpassed in sales by its brother RAV4 although it is still strong compared to its rivals. Total, during the past year 2022 the demand reached 600 thousand units worldwide. Although in certain parts of the world, it has fallen...

The Toyota Camry sold less than 6.000 units in 2022 in Japan due to the semiconductor crisis...

Toyota Camry Hybrid MY2021

Precisely in Japan the Toyota Camry is seen as a premium model. And perhaps therein lies the problem faced by those responsible, since they would have chosen to remove it from their catalog due to the drop in sales it has experienced. According to various sources, including Nikkei Asia, during the year 2022 the sales of the Camry in its native country did not reach 6 thousand units. Therefore, we would be talking about 1% of the total...

In fact, as has happened all over the world, Japanese customers would have changed their tastes. They no longer see the ideal car prototype in sedans as they have found it in SUVs and crossovers. Therefore, the future that awaits the Camry is the same one that its rivals Nissan Fuga and Honda Legend have already experienced. However, the Japanese house still trusts him since this cessation of sales in Japan does not imply a massive withdrawal from the global market...

Toyota Camry
Related article:
The Toyota Camry updates its image to remain fresh and attractive

The Toyota Camry is sold in more than 100 countries and along with the Corolla it is a strategic pillar of the brand. In fact, there would already be a group of engineers working on what will be his Next Generation. If all goes according to rumors, it is being developed alongside the next RAV4 and will be released between 2024 and 2025, taking advantage of the resolution of the TNGA-K platform that already supports it. The important thing is that it does not suffer the same fate as the Avalon.

Doesn't this name sound familiar to you? Well, another day we will tell you his story…

Source - Nikkei Asia


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